An engaging plan

An engaging plan

Vertical
Travel & Tourism
Services
Strategy & Branding

Tourism Northern Ontario Marketing Plans 2014/2015

Objective

Our goal was to prepare an engaging Marketing Plan for the Ontario Ministry of Tourism to excite its targets about the wide range of initiatives being undertaken by the sub-region partners of Tourism Northern Ontario.

Strategy

Our goal was to prepare an engaging Marketing Plan for the Ontario Ministry of Tourism to excite its targets about the wide range of initiatives being undertaken by the sub-region partners of Tourism Northern Ontario.

Results

What started out as a single publication evolved into multiple Marketing Plans for each sub-region, which were formatted so they could be consolidated depending on the intended use and audience. Overall the plans were easy to read and follow. Mission accomplished!